Tech
Apple Issues Statement on Duo Demand Far Outstripping Supply
Publication: Daring Fireball
Author: John Gruber
Source published: 18/10/2026, 20:04:44 UTC
Briefing created: 18/10/2026, 20:59:18 UTC
Based on a feed excerpt; full article content has not been acquired. Source evidence retrieved 18/10/2026, 20:52:23 UTC.
Briefings
Apple stated that pre-order demand for the iPhone Duo exceeded supply, causing delivery dates to slip from October to January 25. Apple Store employees were instructed to discourage walk-in customers, and Nikkei Asia reported production was only a few hundred devices per day in late August. The device costs $2000, and Apple has a history of under-promising and over-delivering. No additional background context is supplied.
Key points
- Apple stated that pre-order demand for the iPhone Duo exceeded supply, causing delivery dates to slip from October to January 25.
- Apple Store employees were instructed to discourage walk-in customers, and Nikkei Asia reported production was only a few hundred devices per day in late August.
Context
The iPhone Duo is Apple's first foldable iPhone, priced at $2000. Delivery dates were originally promised for October 23 but slipped into late January. Production was reported as low in late August, with no stock available for walk-in purchases on launch day.
Limitations
Production data is limited to late August and September, with no specific numbers for the next two months. Delivery dates are expected to increase, but no specific timeline for production ramp-up is provided.
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