TechPolitics

Meta considered a ‘whisper strategy’ to turn academics against Jonathan Haidt

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Based on a feed excerpt; full article content has not been acquired. Source evidence retrieved 28/10/2026, 11:31:27 UTC.

Briefings

Meta considered a campaign to discredit social psychologist Jonathan Haidt, who criticized social media's impact on adolescent mental health. In March 2023, Meta discussed a 'Whisper strategy' to turn academics against Haidt, though he had not yet published his book. Haidt testified before Congress in 2022 and began posting his theories on Substack in February 2023. The evidence indicates Meta's internal planning but does not confirm the campaign's execution or public success.

Key points

• Meta discussed a 'Whisper strategy' to turn academics against social psychologist Jonathan Haidt in March 2023.
• Haidt testified before Congress in 2022 about his conclusions on social media and adolescent mental health.

Context

Meta faced public pressure over teen mental health and an impending onslaught of kids safety trials. Haidt was a key critic blaming social media for rising adolescent depression and anxiety, though his book was not yet published at the time of the strategy discussion.

Limitations

Evidence is limited to internal discussions and court documents; execution of the 'Whisper strategy' and its public impact remain unverified.

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