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Halloween brings little sweetness to the chocolate maker business

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Based on a feed excerpt; full article content has not been acquired. Source evidence retrieved 31/10/2026, 16:26:24 UTC.

Briefings

Halloween 2026 saw global chocolate sales drop 33.1 million dollars in the nine weeks ending October 17, the largest decline in at least three years. North American consumers spent significantly less on sweets than in previous years, shifting toward quinoa and rice-based snacks. While chocolate milk sales fell, white chocolate and black chocolate demand rose. Mondelez International and Hershey reported the decline, with Mondelez's volume growth driven by product mix rather than price increases. The company acquired Undercover Snacks to offer healthier options, and Chobani launched a Halloween Ube Cream. Key uncertainty remains about the long-term impact of rising cocoa costs and shifting consumer habits.

Key points

• Global chocolate sales declined 33.1 million dollars in the nine weeks ending October 17, 2026, the largest drop in at least three years.
• North American consumers spent significantly less on sweets than in previous years, shifting toward quinoa and rice-based snacks.

Context

Halloween 2026 saw global chocolate sales drop 33.1 million dollars in the nine weeks ending October 17, 2026, the largest decline in at least three years. North American consumers spent significantly less on sweets than in previous years, shifting toward quinoa and rice-based snacks. The decline was driven by rising cocoa costs and changing consumer habits favoring healthier options.

Limitations

Data covers nine weeks ending October 17, 2026, with limited scope on long-term trends. Some figures are estimates or preliminary reports, and future impacts of cost changes remain uncertain.

Generated by Bittrees-hosted qwen35-2b sha256:aaf42c8b7c3c on 31/10/2026, 17:22:06 UTC. Based on publisher-provided feed evidence; may not cover the full original article. Check the source for details.

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