Tech
All the news from Apple’s ‘Pro and tell’ event
Publication: The Verge
Author: Stevie Bonifield
Source published: 28/10/2026, 16:30:00 UTC
Briefing created: 28/10/2026, 21:04:19 UTC
Based on a feed excerpt; full article content has not been acquired. Source evidence retrieved 28/10/2026, 17:31:27 UTC.
Briefings
Apple's 'Pro and Tell' event on October 28, 2026, kicks off at 1 PM ET. The event follows the iPhone 18 Pro, new Apple Watches, and AirPods 5 announcements. A key upcoming reveal is a MacBook with a touchscreen, expected to be the star of the show. The iMac and entry-level MacBook Pro were refreshed with M6 chips on Tuesday, likely to appear at Wednesday's event.
Key points
- Apple's 'Pro and Tell' event on October 28, 2026, kicks off at 1 PM ET.
- A MacBook with a touchscreen is expected to be the star of the show at the event.
Context
The event follows the iPhone 18 Pro, new Apple Watches, and AirPods 5 announcements. It continues a streak of product launches since John Ternus took over as CEO on September 1st.
Limitations
Evidence is limited to a single article dated October 28, 2026. Specific dates for the MacBook's release are not provided, only that it is expected to be the star of the show. No specific pricing, release date, or detailed specifications for the MacBook are included in the source evidence.
Generated by Bittrees-hosted qwen35-2b sha256:aaf42c8b7c3c on 28/10/2026, 21:04:19 UTC. Based on publisher-provided feed evidence; may not cover the full original article. Check the source for details.
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